Apologies for the inconvenience. Orders placed during this time will be processed and shipped out beginning Nov 22.
Our Holiday and Resort collections are in!
Yay! Our holiday / resort and early spring collections are in! Big Dot, Magic Carpet, Blue Yonder, Mardi Gras plus Pink Dresden, Blue Dresden, Blue Lily, Day Lily, Black windowpane and white windowpane prints with coordinating solid colors- in our unisex sunsleeves as well as our most popular womens’ styles – Kate long sleeve mock […]
New colors for our leg coolers and sun gloves are in!
Our popular leg coolers and sun gloves are now available in iris and azure in addition to fuchsia, black, white, beige and prints.
Our pink dresden and blue dresden print groups are in!
Check out our fun pink dresden print and blue dresden print groups! In our popular long sleeve Kate mock turtle, l/s Button-up polo, and short- and long-sleeve monaco print insert tops and sunsleeves!
New sunsleeve prints are in stock!
Great new prints are here! Our fun big dot, magic carpet, blue yonder, pink dresden, blue dresden prints, blue lily, day lily, white and black window pane are in ! Limited quantities, so if you love them, don’t wait! Coming in daily are more new prints in our popular monaco, kate, button-up polo tops! Check […]
Our del Sol Sun Shrug™ – Finally here but worth the wait!
I know it’s been a wait, but our del Sol Sun Shrug is finally here! Now you can cover your shoulders, arms and hands in one convenient accessory… Perfect for layering over (or under) sleeveless, cap sleeve or short sleeve tops where sunsleeves leave a gap or for those who don’t like sunsleeves. With all […]
Updated Sun Protection FAQ
So many new studies and so much new info on UV protection! We’ve just done a major update on our sun protection FAQ. Please check it out and let us know what you think! Suggestions and feedback most welcome! Go to our FAQ
It’s HOT! Leslie’s tips on staying cool and UV protected
Hot weather tips from Leslie Chow, founder and designer at Iconic Sport 1. If you can, avoid being outside at peak UV and heat times i.e. 10 AM – 4PM. 2. If you are really hot, a fast way to cool your core temperature is to cool the palms of your hands – by holding […]
Our new Sun Sleeve Plus Thumbhole is here!
Want arm and hand sun protection? Our new unisex Sun Sleeve Plus is made for you! With a convenient extra length and thumbhole, you can protect the back of your hand, palm and arm all in one set of sleeves. Made from our signature ultralightweight, wicking, stretch, highly breathable UPF 50+ knit fabric, the Sun […]
The Sunscreen Innovation Act is signed into law!
Why the Sunscreen Innovation Act is important: This is an important step to getting better suncreens in the US— the FDA hasn’t approved a new sunscreen ingredient since 1999, even some in widespread use for over a decade in other countries! This new legislation requires the FDA to clear out its backlog of sunscreen ingredients […]